@article {RN172,
	title = {Productive Tensions and the Regulatory Work of Genres in the Development of an Engineering Communication Workshop in a Transnational Corporation},
	journal = {Journal of Business and Technical Communication},
	volume = {24},
	number = {3},
	year = {2010},
	pages = {358-38},
	author = {Gygi, Kathleen and Zachry, Mark}
}
